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Brand Building Rami Yokana Pioneer Podcast Episode 4 In the fourth episode of the Raed Podcast, we are pleased to host Rami Youkana to talk about his experience in building a group of successful brands. We talked about branding, influencer marketing, e-commerce, and manufacturing products locally... Our guest, Mr. Rami Youkana, is the CEO of ISR SERVICES and WL LABORATORY for the cosmetics and nutritional supplements industry: / wl.laboratoire and ISR SERVICES specializes in Branding / rami.youkana Raed Podcast Sponsored by: Yanvesti is a platform for connecting investors and businessmen in Algeria https://yinvesti.dz/ Hanooty is a platform that allows you to create and manage your online store with powerful tools that help you increase your sales and manage your daily operations safely https://hanooty.com/ and produced by Al-Anis TV Channel https://alanistvchanne... Guest account / rami.youkana Follow us on social media: Raed's Instagram account / raed_podcastdz On TikTok / raed.podcastdz 00:00 Teaser Raed Podcast 00:55 Introduction by Dr. Abdul Rahim Abdullawi 01:45 Rami's start in e-commerce 11:55 Rami's first brand (cosmetics field) 21:00 Marketing with influencers 01:01:30 Building the second brand (perfume brand) 01:07:27 The importance of the brand 01:18:21 The third brand (nutritional supplements) 1:24:44 The fourth project (e-commerce services) 01:38:07 Marketing strategies and new brands 02:02:50 Marketing plan with influencers 02:22:43 A new brand that Rami is working on now 02:17:48 Questions about branding 02:29:22 Closing remarks Raed Podcast