How did O Boticário start? - Canal do Micha - World Latest Movie, Series, Videos and Trailers | fetery.com

How did O Boticário start?

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Canal do Micha

Published on Jun 29, 2016

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Miguel Krigsner, born in Bolivia, tells how he decided to change the focus of his first store and turned the company into the largest franchise chain in Brazil. With 3,691 units spread across more than 1,700 Brazilian cities, O Boticário is considered the largest franchise chain in Brazil by the Brazilian Franchising Association (ABF). But this empire, which earns R$8 billion annually, was born from an investment of around US$3,000 in a modest store in Curitiba. (TERRA) Endeavor Lecture - Day1

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