A new episode of the Ai Lile podcast and the heroine of this series is Dana Kanapina, a successful entrepreneur and founder of the La Créme pastry shop, Delish City Coffee Club and the CULT academy of gastronomy and service. Dana shares her path from a financier to creating unique culinary brands. How to find your calling when a traditional career does not bring satisfaction? How to turn a passion for baking into a successful business? And what ingredients are needed to create a unique brand and a dream team? In this episode: Dana's path from a financier on maternity leave to the world of gastronomy. Secrets of creating and developing a successful brand. The art of hiring and forming a team that shares your passion and vision. Real experience, numbers and advice on increasing the company's turnover. Tune in, get inspired and find out how sweets and passion can lead to real success in business! 0:00 - Beginning: Meet Dana Kanapina! 1:29 - First Steps: From maternity leave to the world of business. How did her career begin? 6:15 - Crazy Step: Dana will talk about her decision to attend the courses and how it affected her life. 12:20 - First Point: Opening the first pastry shop and overcoming the initial difficulties. 16:59 - Partnership: How to find a reliable partner in business and why it is important. 20:23 - Crisis: Moments when Dana almost closed down and the secrets of survival in business. 22:56 - Balance: Secrets of combining family life and business. 26:54 - Finance: Analysis of the company's financial indicators. 30:15 - Expenses: Where the money goes and how to optimize expenses. 31:23 - Obstacles: Incidents at work and problems with rent. 34:15 - Personal Expenses: How much Dana spends on herself and her hobbies. 39:02 - Info gypsies and their influence on business. 44:12 - Training: How to gain knowledge from Dana and improve your skills. 46:57 - Expansion: Secrets of scaling a business and entering new markets. 48:42 - Startup: How to open your own business with investments of 10 million tenge. 51:49 - Career Growth: Career development tips for those who work for hire. 54:52 - Work as a Waiter: Stories and experience of working in a restaurant. 59:52 - Career Growth: How to build a successful career and reach the top. 1:04:14 - Idea: Where did the desire to become a businessman come from? 1:07:39 - Mission: What Dana lives for and how it all began. 1:14:12 - Development: Secrets of business development and expansion. 1:15:54 - Summing up. #AizhanKarimova #ailike #ailike #DanaKanapina #kazakhstan #businesswoman #womeninbusiness #businessonmaternity leave #lacreme #business #businessideas #confectionery #gastronomy #DelishCityCoffeeClub #confectioneryschool #CULT #ilike #podcast #podcastlike #cakes #lacreme #delish