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https://www.observatorio3setor.org.br The “Professionalizing to Transform the Third Sector Lecture Series” is an initiative that aims to contribute to the level of professionalization in social organizations. The presentations address fundraising, law, communication and management. This video features the opening of the second event, held on October 25, 2018, with the Curator of Foundations of São Paulo, Airton Grazzioli, and the presentation by João Paulo Vergueiro, executive director of ABCR – Brazilian Association of Fundraisers – on how to develop a fundraising plan. The lecture series is promoted by the Observatory of the Third Sector in partnership with the Salvador Arena Foundation and with the support of the Scientific and Cultural Association of Collaborating Foundations of USP (FUNASP), the IDI Foundation and the Sinhá Junqueira Foundation.