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How are Zuzana Plačková's chips or Separa rum made? In today's episode of Let's Talk Business, we talked about the background of influencers, their marketing and how they work directly with Evency's CEO, Marko Šebesta. Evency was originally mainly focused on creating and organizing events. However, this changed due to the Covid pandemic, and thanks to "out of the box thinking", they managed to create very strong product marketing specifically for influencers and celebrities. You can learn more in the interview. "If it's going to have a brand and advertising from a famous personality, that famous personality has to sign it. Therefore, the brand has to be high-quality, because it could ruin the influencer's reputation." #startitup #letstalkbusiness #evency Hosted by Adam Šipoš / adamsiposs For more interviews from the world of business and economics, follow Let's Talk Business 👉https://www.startitup.sk/videa-zaner/... 👍 Thank you for subscribing! 📱 For the most important news from Slovakia and abroad, follow our Instagram 👉 / startitup_sk 📩 If you have suggestions for collaboration or tips for videos: [email protected] ▶️ Startitup - We do it differently