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Unlike most Italian sparkling wines, which are called spumante (foaming), Franciacorta sparkling wines are called bollicine (bubbling). The grape varieties that can be used to make classic white Italian sparkling wine are the two classic Champagne varieties, Chardonnay and Pinot Noir (known in Italy as Pinot Nero), as well as Pinot Blanc (known in Italy as Pinot Bianco). In 1961, Guido Berlucchi and Franco Ziliani released the first commercial sparkling wine labeled Pinot di Franciacorta. In 1962, Guido Berlucchi and Franco Ziliani released Max Rosé. In 1967, Franciacorta was recognized by decree of the President of Italy as a DOC, or controlled designation of origin, area. In 1990, the region's producers formed a consortium that developed and implemented standards and strict quality control rules. In 1995, Franciacorta Metodo Classico sparkling wines received the highest DOCG designation. Franciacorta Satèn is a special category, unique to the Franciacorta region. The characteristics of this category are that it uses mainly Chardonnay grapes, although some also add a little Pinot Blanc. This wine is also distinguished by its reduced pressure in the bottle.