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https://www.letrasqflutuam.com.br/ 📢 Join the Fala Colega channel on WhatsApp https://go.leobecker.com/canalfalacol... 🎁 Discount at ItsMine https://go.leobecker.com/itsminenofal... Coupon: LEOBECKER30 ✅ Follow on Instagram / / In this episode of the Fala Colega podcast, Leo Becker talks to Fernanda Martins, a designer and researcher who explores typography and popular culture in the Amazon. Fernanda shares her trajectory in design, influenced by her father's legacy, and discusses the importance of the Letras Que Flutuam project, which highlights typography on the region's boats. The conversation addresses technological changes, the aesthetics of boats, and the need to include local artists in the contemporary market. Fernanda emphasizes that design must respect and value cultural traditions, reflecting the identity of the Amazon. The conversation addresses the importance of cultural inclusion and the appreciation of local traditions, especially in the context of the Amazon. Participants discuss the challenges faced by isolated communities, the need for access to technology and information, and the role of designers in promoting culture in an ethical and responsible way. Collaboration between different actors is seen as essential to empower communities and ensure that their voices are heard and respected.