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Gustavo Esteves is the founder and CEO of Métricas Boss, author of the book “Menos Achismo Mais Dados” (Less Guessing, More Data) and has worked for giants such as B2W. He is an authority in the area of Digital Analytics, with over 15 years of experience and 3,000 projects served, including giants such as PUC, Rede D'Or, Globo, Stanley, Médico Sem Fronteiras, Alura, among others. He works as a Mentor, Speaker and Professor. Elected by popular vote as one of the highlights of Business Intelligence and Metrics by Digitalks, in addition to being the Host of the Analytics Talks Podcast, the most listened to Analytics podcast on Spotify. Find Gustavo at: Instagram - / estevesgea Linkedin - / estevesgea Boss Prime Metrics - https://landing.metricasboss.com.br/m... Recommended channel: Professor Nélio Xavier de Oratória - / nelioxavierjr Recommended book: Book Less Guessing More Data - https://www.amazon.com.br/Menos-Achis... Who would you like to see on Estatisticast? Leave your suggestion: https://estatisticast.proffernandamac... Find me at: https://links.proffernandamaciel.com.br/