Don't CREATE PERSONA! Learn how to map persona in this practical guide!

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Web Estratégica

Published on May 25, 2022
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Did you come here looking for clarification on the subject of personas? In today's video, we will explain why creating personas is an ineffective process for companies in the B2B market, how to map personas correctly and what the impacts are on digital marketing strategies after definition. You will also find: ✔️ What is a persona ✔️ Why investing in creating personas is not effective; ✔️ What is the correct method for defining personas; ✔️ Learn how to map personas; ✔️ Persona in practice for brands and large companies; ✔️ The impact of defining a persona on brands' marketing strategies. ???? Follow Web Estratégica for more content: LinkedIn: / web-estrategica Instagram: / web.estrategica ???? For more information: https://webestrategica.com.br/ #persona #personaB2B #nãocriepersonas

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