Hey guys! How are you? Welcome to another episode of the Papo de Bastidores Podcast ▶︎ IN THIS WEEK'S EPISODE I TALKED TO RENATO ASSE In this episode of Papo de Bastidores, I spoke with Renato Asse, founder of Comunidade Sem Codar. Their proposal is to teach ordinary people how to program software without being programmers. How? Through Low Code and No Code technologies. In fact, Sem Codar is the largest community in the world on this subject. ⎯⎯ So, I separated the chat into some important macro-topics. I wanted to explore Renato's entrepreneurial marketing side and also his Technical Technology Consultant side. I took the opportunity to ask: 1. How he designed his community to be the success it is 2. What are his main marketing and content strategies 3. How digital businesses are implementing technology without writing a single line of code and gaining market value 4. What he sees for the future of the information products market ⎯⎯ Renato gave us a CLASS on technology and innovation. He gave us the gold for those who have digital businesses and want to use technology in digital products. The conversation was awesome! I hope you enjoy it. – ▶︎ EPISODE STRUCTURE: 00:00 Welcome to Behind the Scenes Chat 00:11 Today's guest 03:35 How the largest no code community IN THE WORLD was born 27:29 The pillars of a successful subscription infoproduct 43:23 The YouTube formula 01:06:00 The simplest perpetual funnel in history 01:18:59 The power of management in a digital business 01:37:42 The little-talked-about power of SCALE that technology generates 02:00:38 The post-AI No Code universe 02:14:33 There is no life without an agenda 02:29:35 How to start from scratch in digital in 2024 02:33:57 Final considerations with movies and series _ ▶︎ ALSO LISTEN ON SPOTIFY: https://podcasters.spotify.com/pod/sh... _ ▶︎ Watch our playlist with all the other full episodes of Papo de Bastidores: • Papo de Bastidores Podcast _ ▶︎ THIS IS PAPO DE BASTIDORES In this podcast, my goal is to get to know the behind-the-scenes of some awesome guys who are in the trenches producing real results and to learn practical lessons. ▶︎ WHY DID I CREATE THIS PODCAST? 1st. Because podcasts and interviews are the things I listen to the most at the gym, at lunch, or something like that. So, it might reach the ears of people who like to take advantage of these moments to learn. 2nd. Because conversations like these open our minds and give us perspective. For those who are hands-on, it might be that any little thing learned and put into practice generates immediate results. 3rd. Because these are people I would like to exchange ideas with, so I'm taking the opportunity to bring this to you too. – ▶︎ ABOUT PROJECT 416 In case you don't know me and don't follow me, every Wednesday at 4 pm, I do live broadcasts on YouTube with the aim of opening up the behind the scenes of my digital business to show you how to build a digital business that grows and makes a profit without my presence in the operation. If this interests you, you can follow the live broadcasts here: • Playlist _ ▶︎ Felipe Gobbi ● YouTube: / @felipegobbioficial ● Instagram: / felipeggv _ ▶︎ DID YOU LIKE THE EPISODE? Speak up! ● Subscribe to our channel ● Turn on notifications (click the bell)! ● Like our video!