Customer Data Platform (CDP) - Omnichannel Retail
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Although the current trend of multi-channel retail and cross-channel retail is the choice of many Vietnamese retail businesses, the Omnichannel retail orientation is a problem for retail businesses facing the rapidly changing trend of consumers and the retail market in Vietnam & Southeast Asia in the Digital Age. Omnichannel retail - a sales model that integrates all channels of the business to create seamless, consistent experiences for users on all interaction channels. This enhances the experience (Customer Experience), creating value for the business, however, in the process of converting and applying the model, businesses still face limitations and challenges. What is the effective direction for businesses from inevitable technology solutions to operating mechanisms? To answer this question, follow today's episode of Vietnam Entrepreneurs with two very special guests. First, Dr. Dinh Le Dat, founder of Antsomi.com & SEA.CDPinstitute.org; he is also an expert in the field of BIG DATA & Full Funnel Marketing. Antsomi - a company providing CDP 365 (Customer Data Platform) solutions integrated with Marketing Automation for businesses in Southeast Asia. The second guest, Mr. Le Thiet Bao - Formerly Director of Omnichannel Department of Nguyen Kim, Central Group Vietnam and currently holding the position of Growth Director of SNB Group - distribution and retail of fast-moving consumer goods and Mother & Baby products. #VietSuccess #CDP #OmnichannelRetail ► Subscribe: http://bit.ly/subscribe-TQKS ----------------------------------- VIETSUCCESS Channel Produced by KAT MEDIA Email: [email protected] You can listen to the show on Podcast platforms: The Quoc Khanh Show ► Apple Podcast: https://apple.co/2REjYFm ► Spotify: https://spoti.fi/3v5Dpo9 ► Google Podcast: https://bit.ly/2Tcv30S Money360 ► Apple Podcast: https://apple.co/3xeADOO ► Spotify: https://spoti.fi/3x8Fu4c ► Google Podcast: https://bit.ly/3cxQ9gT Vietnam Entrepreneurs ► Apple Podcast: https://apple.co/3v9tIFr ► Spotify: https://spoti.fi/3x311LI ► Google Podcast: https://bit.ly/3isDoYZ Find ► Apple Podcast: https://apple.co/3lLfQjG ► Spotify: https://spoti.fi/37uDjgE ► Google Podcast: https://bit.ly/3ivyLgc REAL ESTATE CAFE ► Apple Podcast: https://apple.co/3HO8CUz ► Spotify: https://spoti.fi/3nNMguc ----------------------------------- © Copyright belongs to VIETSUCCESS - Please do not REUP © #vietsuccess #thequockhanhshow
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