Coca Cola Director Who Escaped to Entrepreneurship Srđan Janićijević Business Stories 019

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Published on Aug 22, 2021

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In the 19th episode of the Biznis Priče podcast, Vladimir Stanković's guest is Srđan Janićijević. ✅ GUEST BIOGRAPHY: Before starting his entrepreneurial career, Srđan Janićijević spent 15 years working in multinational companies. He worked for Phillip Morris International from 1998 to 2001 in Yugoslavia, Switzerland and the countries of Central and Eastern Europe. In 2001, he took over the position of director of The Coca Cola Company for Serbia, Montenegro and Macedonia, where he remained until 2005. He was the general director of the company Politika NM until 2008. Srđan Janićijević has rich entrepreneurial experience as the founder of the business project development company KOMOH CEHC (eng. common sense), and then the real estate management companies HAUZMAJSTOR, BUDI SVOJ ČOVEK and ASISTEL. In 2009, he launched the MOKROGORSKA SCHOOL OF MANAGEMENT, a program for professional training and development of managers. In the field of business consulting, he managed a large number of significant projects in his field. 📌 Topics in the podcast 00:00- Introduction 01:10 What step is needed to move into entrepreneurship? 02:10- How do we define entrepreneurship 5:50- Startup life cycle 25:30- Way of thinking in high consciousness organizations 26:52- Self-control or rules in organizations? 36:05- Can business succeed as an alternative or do we have to give 100% of ourselves 41:34- Ups and downs in business and life. Can we get through without crashes and crises? 54:30- Serbia's advantage for business development 1:16:58- What our society needs and how to motivate it 1:23:16- The difference between global and local companies and the biggest challenge in politics 1:31:11 The template of multinational companies and the importance of starting a business from scratch 1:38:13- How to educate young people and set them in a good mindset. 1:41:50- Mokrogorsk School of Management 1:53:43- Personal credibility and the importance of contacts in starting a business 1:58:45- How long does it take to get used to entrepreneurial life 2:00:20- Where are deals made? 2:03:15- The importance of a personal brand in product sales 2:12:33- Has business in Serbia changed in the past decade and how 2:14:33- The most current businesses in the past few years 2:29:11- Literature recommendation 2:37:47- An example of a positive mindset and the right path for young people. 📚Download the list of all books recommended by Biznis Priče guests: https://bit.ly/3nh6ooK ✅ Podcast author: Vladimir Stanković Vladsdigital / vladsdigital ✅ BECOME A MEMBER OF THE BUSINESS CLUB: https://bit.ly/2USgLDk ✅ Subscribe to Biznis Priče: / business stories New episode every week ✅ LISTEN to Business Stories on: iTunes: https://apple.co/2UKZrNt Google Podcasts: https://bit.ly/334ix5N Spotify: https://spoti.fi/3pS7y95

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