The Canvas is a great tool to help define the main points of a business, whether it is micro, small or medium. Learn step by step how to fill it out and make your own! . How to fill out the Canvas Start with the “What” Value proposition – this point refers to what your product and/or service will provide to customers. To fill it out, you must answer questions such as: what is the value of what I offer? What are the differentials of my product or service? What advantages do I offer? Fill in the “Who” blocks Customer segment – ​​every entrepreneur wants to reach as many customers as possible, but that does not mean reaching everyone, as it becomes more difficult when you work without focus. As much as you want to sell, you should know that not everyone will be your customer, so the best thing to do is segment your customers by grouping them in some way: by gender, age group, location, niche, etc. Ask yourself: who are the people who would be interested in my product and/or service? Where are they? Who can pay? What needs do they have in common? Customer Relationship – here you must define how you will win over and establish (keep) your customers. Will you serve them in person? By appointment? Via the Internet? By phone? Will there be a channel for the customer to communicate with the company (Customer Service)? Channels – this block refers to the way your product will reach the customer. Will it be ready for delivery by pick-up at the store? Will it be by order by courier? By mail? Door-to-door sales? Fill in the “How” blocks Main activities – refers to the tasks you will perform to develop your products and/or services in order to fulfill the value proposition. You must list the activities you will have to perform in order to assess which resources will be necessary. Main resources – knowing what you will have to perform, it is time to assess which resources will be necessary. Will you need people? A physical space? Computers or other types of machinery? How will you raise capital: will it be your own, from investors, financing? Main partnerships – definition of suppliers and work partners to make it possible to fulfill the value proposition. Fill in the “How Much” blocks Cost structure – at this point you should list your main costs, such as salaries, rent, suppliers, advertising, etc. In amounts or percentages. Sources of revenue – this is how you will transform your product and/or service into a financial return, that is, how the money will reach your business, such as: sales in physical stores, online sales, partnerships with companies, etc. . To purchase my BOOKS on PERSONAL FINANCE and ENTREPRENEURSHIP, click on this link: https://bolsablindada.com.br/shop/ . BOOKS: Bolsa Blindada Bolsa Blindada 2 Virada Financeira Lugar de mulher é onde ela quiser Success doesn’t fit in the purse . Follow me on social media! . Instagram: /patricialagesoficial . Thanks for watching! . #Canvas #PatriciaLages #CanvasMaisFácilDoMundo