Today we will look at the quadrants of strategy for the rapid growth of your business. But this issue is not suitable for everyone. It is not suitable for "half-dayers". But only for those who are ready to work at least 60 hours a week or more. And who want to rise from a million dollars a year to two, four, ten and twenty million. Who play big. And want to progressively develop their business. As a director or entrepreneur, you perform, in fact, only 4 tasks (see below). If you are only engaged in the operating system and business development (linear model), then there will be no rapid growth. Your growth will be linear. But there is also exponential growth. When the main focus is on a new original campaign and training leaders. Let's look at those same 4 tasks that await you as entrepreneurs: 1. New original (innovative) campaign - 3:29 Everything is simple here. Now is the pre-New Year season: Christmas is just around the corner, and then the New Year. And everyone, right up until January 1st of the next year, will be judged by the type of campaign they ran during this very season. Some car dealerships need to even out their numbers by the end of this year, so you will soon see a lot of creative campaigns, like: “Buy a new Hyundai during these 3 months, and we will pay your gas bills for 2 years.” Tempting, right? But in reality, they will just sell you a car for 24 thousand instead of 28. And the remaining 4 thousand will go to gas. Nevertheless, this campaign is original, and it attracts customers. This is what determines the assessment. And those who do not run new original campaigns will not experience rapid, exponential growth. 2. Developing leaders - 5:01 You should always determine in advance what kind of leaders you will be developing in the future. Take your business (it does not matter what) and conduct an analysis: “Which of my employees can I turn into a top leader?” Select 3-5 best candidates and get started. Think about their commitments for the next six months, a year or two. Then discuss them together. And as you go along, help them develop. You need to do the same with your best salespeople, your most energetic employees and all the other people. After all, you, as a director and as an entrepreneur, will be judged by your management skills. 3. Operating System - 7:27 There are 2 reasons why companies go out of business: too slow growth and too fast growth. And why do companies go out of business when they are growing very fast? Because their managers do not pay enough attention to operating systems. They can still cope with 50-100-200 orders a month... But then suddenly they experience a sharp rise, and receive 400, 800, 1600 orders a month. Management can no longer cope, employees can't keep up, customers complain and stop buying goods from this company. Then rumors appear, and the eToys experience is repeated. They also could not keep up with the delivery of toys. And all the orders that were supposed to come before Christmas, came only on January 16. That's it, the business is lost. And why? The management did not attach any importance to the operating system. And it needs to be brought to the point where it works as a regulator, and is so debugged that you would just have to control it. 4. Bizdev (business development) and sales - 9:00 These are new partners, as well as questions such as: "How to increase sales?", "How to simplify the process itself?", "How to establish relationships with suppliers and partners?" This is also networking, and annual events where industry representatives gather, and where you meet everyone. And all other processes related to business development. ======================================= VALUETAINMENT RUSSIAN is a Russian-language channel of enthusiasts from Frontways, dedicated to translating materials from the original English-language channel Valuetainment. Valuetainment is the #1 American channel for aspiring entrepreneurs who dream of starting their own business. Here you will find not only practical advice for aspiring entrepreneurs and business motivation, but also interesting exclusive interviews with unique people. The original video belongs to Patrick Bet-David and the official Valuetainment channel. Translation of content from the official channel is done with the permission of the author. To get to the official Valuetainment channel, follow this link: / valuetainment Video used is original content of Valuetainment and Patrick Bet-David and used with permission. To follow the official Valuetainment channel click here: / valuetainment ===================================== Our website: http://frontways.ru/ We are on Vkontakte: https://vk.com/frontways We are on Twitter: / frontways_team Author's channel: / patrickbetdavid Author's website: http://www.patrickbetdavid.com/ Original video: • How to Strategize as an Entrepreneur