???? Receive a Business Diagnosis for your company. Click on the link and learn more: https://mkt.empresaautogerenciavel.co... Learn in this episode 016 of the Self-Managed Company Podcast the FREE benchmarking technique that will save you 5 years in 1 in your business! ????️TOPICS OF THIS PODCAST 00:00 - What is benchmarking? Benchmarking is the reference in a skill or sector. Benchmarking is the process of making technical visits and interviews with a professional or company that is a reference in the market. This contact aims to identify opportunities and action plans. After implementing the ideas that emerged with benchmarking in the company, the contact should be given feedback on what was applied and what the result was. Benchmarking does not need to be done only with large companies, but with references that have processes and ideas that work. 07:05 - Importance of Benchmarking When benchmarking, you use the knowledge of those who already have results to make improvements that save you 5 years in 1. This savings happens because instead of figuring out on your own what you need to do to perform better, you seek these answers from those who already perform. For example, here at EAG, after Marcelo did a benchmarking with @Wendell Carvalho, our content gained a new look. And the results were much better! ???? Check out our Podcast episode with Wendell Carvalho: • Why you need Personal Domain... 11:23 - Benchmarking process The benchmarking step-by-step process involves: ???? Identifying a problem ???? Searching for references (benchmarks) in this activity or challenge ???? Create relevant questions and know which topics should be included in the conversation/visit ???? Contact your references via email, LinkedIn, social media, or other ???? Create an action plan to execute the ideas obtained from benchmarking ???? Put the action plan into practice by explaining the process to the team ???? Give feedback on the results you obtained to your references With this process, you will have faster results, and can save 5 years in 1! 22:50 - Benchmarking challenges The ideal is to benchmark with different areas and different companies to be able to understand what will be the best way to solve a challenge in a business. Not everyone will open the door, but there will always be someone who will be available to share knowledge. It is possible to do benchmarking for all types of areas of the company: commercial, sales, hiring, finance department, content production, digital marketing, SEO, emails, copies and sales letters, or any other challenge your business has today. 26:17 - How to do benchmarking the right way Not everything should be used from references, much less copied. You need to know how to evaluate which tasks, details, processes are worth bringing and how to adapt them to the company's reality. 28:13 - Benchmarking and networking Doing benchmarking frequently is an excellent way to network, that is, to create important relationships that, when maintained, become professional partnerships. Therefore, it is important to be aware of the challenges present in the company's day-to-day, as they can be an opportunity for benchmarking - that is, learning. 31:00 - Technique to save 5 years in 1 If you took a course or book, you have the theory. But benchmarking is about understanding how this happens in practice and what already works that can be useful in your business. In short, the benchmarking technique is a way to acquire knowledge that might take years to obtain. With this process in hand, you, as a business owner, have no more EXCUSES to stop solving the challenges of your business! ???? Link to the BENCHMARKING ebook: https://drive.google.com/drive/folder... ????️ABOUT THE EAG PODCAST The Self-Managed Company Podcast helps you, the owner of a small or medium-sized business, to build a self-managed company! In it, Marcelo Germano and other successful entrepreneurs bring you business management tips every week! Watch the EAG Podcast Playlist▶️ • My REFLECTION CHANGED completely within d... DID YOU LIKE THE VIDEO? ???? Like ???? Share with friends ???? Subscribe to the channel: / self-managed company ???? Activate the bell! ???? Visit @EmpresaAutogerenciavel FOLLOW EAG ???? Instagram: https://www.instagram.com/empresaauto... ???? Facebook: / empresaautogerenciavel ???? Telegram: https://t.me/s/marcelogermano #benchmarking #benchmarkingtechnique #benchmarkinghowtodo #podcastempresaautogerenciavel #podcast #marcelogermano #podcastnegocios????????