AREZZO: the father and son who created the R$5.8 billion brand From Zero to the Top #29

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Do Zero ao Topo

Published on Feb 3, 2020
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This episode of the podcast From Zero to the Top tells the story of Anderson Birman, who founded Arezzo in 1972 when he was just 18 years old, and his son Alexandre Birman, who was born just 4 years later and at 18 also created his own shoe brand, Schutz. In a team effort, the two created what is now the most valuable footwear and accessories brand in the country. In addition to Arezzo and Schutz, the group also includes the brands Alexandre Birman, Anacapri, Fiever, Alme and now, the licensing company for Vans in Brazil. In this episode, we will learn about the history of the group valued at R$5.8 billion with Anderson and Alexandre Birman. You can also access the podcast on other platforms: https://linktr.ee/dozeroaotopo FROM ZERO TO THE TOP: The story of the entrepreneurs and businesspeople behind the largest companies in the country. In each episode, Letícia Toledo, a special reporter for InfoMoney, interviews a businessman in a frank conversation about how he started his business, the challenges he faced over the years, the uncertainties and the decisive moments for the company.

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