All about approach methods in B2B Sales PART 1

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Econodata

Published on Streamed live on Apr 16, 2024
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Roda da Prospecção is a podcast promoted by Econodata with the goal of helping B2B salespeople perform their most difficult task: prospecting. Did you know that Brazilian sales operations take, on average, 48 days to make a sale? With that in mind, this edition of the Roda da Prospecção podcast lands in Porto Alegre to talk about “Approach Methods in B2B Sales”. ************ In addition to the presence of Econodata CEO Paulo Krieser, we also invited Pedro Pandolfo, Business Manager at MBW Advocacia, and Carlos Bortolotto, Head of Sales at CRM Piperun. Check out what was discussed in the episode: 00:00 Introduction 00:26 Presentation of the topic and speakers 03:55 How to prepare for the sales approach 06:56 Understanding the customer profile 08:37 Rejection x Objection 09:33 How to overcome fear? 14:43 Studying the prospect before the approach 16:49 Econodata's Visual Economic Group 18:27 What information is relevant before contact? 21:05 BANT and SPIN Selling, what are they? 24:12 The Lead qualification process 30:37 Prospecting via WhatsApp 36:38 The Multichannel approach 38:00 What is the ideal copy? 41:31 The humanization of artificial intelligence 45:22 WhatsApp in the first contact 49:43 How to overcome gatekeepers? 56:57 Closing ***** Check out previous episodes of the Podcast → • How to create a memorable experience ... Visit our blog to learn more about B2B prospecting: → https://blog.econodata.com.br

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