ABOUT TOP CLIENTS, ADVERTISING TRENDS AND HYPERNORMAL. VALENTYN PANYUTA FEDORIV VLOG

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FEDORIV VLOG

Published on Dec 20, 2024
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In today's FEDORIV VLOG episode, there's an inspiring conversation with Valentin Panyuta. Co-founder and CEO of the creative agency HyperNormal, as well as former co-CEO and brand leader of Fedoriv Agency. Valentin has worked with such well-known projects as Diya, Rozetka, Megogo, Bodo, Globino, ConcertUA, RobotaUA, Happy Paw, Inventor STEM School, Kyiv Zoo, Odessa Airport, Toy House and many others. Learn how to create brands that change the market and what modern creativity is in Ukraine. Social networks: / valentyn_paniuta / valentin.paniuta / valentinpaniuta Today's episode's partner is Johnnie Walker. Keep Walking! NAVIGATION: 00:00 - Intro 02:56 - About Fedoriv Agency in the first months 05:51 - Is there a relationship between creativity and discipline? 08:07 - About the case with the Kyiv Zoo 09:47 - About the transformation at Fedoriv Agency 12:55 - What are the values ​​at Fedoriv Agency? 14:16 - About the case with Agromat 16:35 - About the case with Bodo 19:11 - The hate that Fedoriv Agency faced 21:11 - About the case with ROZETKA 26:52 - About the case with House of Toys 28:38 - What is Valentin's biggest failure in working with brands? 30:42 - Why didn't cooperation with Robota.ua happen? 33:07 - About the case with Diya 35:54 - What is HyperNormal as an agency? 37:52 - How has digital influenced advertising? 41:10 - What inspires Valentin? 42:41 - How has TikTok influenced his work with brands? 45:31 - Recommended books by Valentin Panyuta 48:54 - How has the creative industry changed over the past 10 years? 52:34 - About United24 Media 1:02:54 - About HyperNormal cases CREATE WHATEVER! ______________ For cooperation, write to [email protected] Collaborations, speeches, personal consultations on marketing and business: [email protected] SUBSCRIBE AND BE THE FIRST TO LEARN ABOUT OUR NEWS HERE: https://linktr.ee/fedoriv.com #business #fedoriv #interview

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